Getting discovered in the music business has never been easy. Before the pandemic, artists could at least rely on the industry’s historic mainstay to break through — playing as many gigs as possible and hoping to build a following. But with that path closed for now, artists and their label partners are increasingly dependent on Spotify, the undisputed king of music streaming, and its black box algorithms.
That’s why Spotify’s cynical decision to use this moment to launch a new pay-for-play scheme pressuring vulnerable artists and smaller labels to accept lower royalties in exchange for a boost on the company’s algorithms is so exploitative and unfair. Artists must unite to condemn this thinly disguised royalty cut, which apparently has just been released in “beta” mode and is soon expected to enter the market in full force.
[Editor Charlie sez: Think about the streaming bubble.]
The Great Reset is a massively funded, desperately ambitious, internationally coordinated project led by some of the biggest multinational corporations and financial players on the planet and carried out by cooperating state bodies and NGOs. Its soul is a combination of early 20th century science fiction, idyllic Soviet posters, the obsessiveness of a deranged accountant with a gambling addiction—and an upgraded, digital version of “Manifest Destiny.”
The mathematical reason for the Great Reset is that thanks to technology, the planet has gotten small, and the infinite expansion economic model is bust—but obviously, the super wealthy want to continue staying super wealthy, and so they need a miracle, another bubble, plus a surgically precise system for managing what they perceive as “their limited resources.”