In New York City, a classical saxophone player I know was asked to play some live music for an event at a large, successful store that sells computers, phones, and other electronic equipment. The event was a product launch, and they wanted something innovative. The sax player was interested. The man from the store then added: “There’s no budget for this.” The musician was being asked to play, for free, surrounded by the machines that are destroying his profession.
Discussion has been going on for years now about the future of music under the impact of technology, especially computer downloads and streaming, and the subtraction of billions of dollars from every part of the music industry. I am offering some thoughts because it seems to me that a particular place is now being reached. The threat to professional music is becoming acute.