Workers of YouTube, Unite! But Be Awesomely Unroiled Up!
YouTube stars have started a labour guild to represent low paid video producers for sites like YouTube. But it promises to be really, really polite and it won’t be asking Google for more money.
Hank Green is a YouTube video producer, who describes himself as a “Internetainerpreneur” (which is all you need to know, really, but do carry on reading). He explains that his new Internet Creators Guild is needed because being a YouTube sharecropper is now a full time job.
“I have watched creators get strong-armed and even swindled. I’ve watched people lose their channels. I’ve watched them flee from abuse,” says Green [referring to DMCA notices]. But curiously, demanding better pay does not make the the top 10 list of things the Guild wants to do. Nor do many of the usual requests that you’d expect a labour guild to make feature.
Top of the list is “educating journalists” about the wonderfulness of YouTube. Next up is sharing information about MultiChannel Networks, who are Google affiliates, but not Google itself.
“Advise conferences and events (including VidCon) on how to create great conversations about internet creation,” gets in there [and justify “copyright strikes” from those wicked copyright owners]”.
And the Internet Creators Guild promises to be jolly nice to everyone. It won’t be “Riling up angry mobs”.
We’re also hearing that this week that Hank Green is personally calling indie labels to explain why YouTube is important to them (also called “shilling” for a multinational corporation.