Editors in chief of news organizations are well advised to steer clear of corporate entanglements. They generally avoid doing paid speeches for special interests, stay off of the boards and councils of companies and groups that their reporters cover. The goal is to lead coverage of all newsmakers without fear of polluting the product….
[Ariana] Huffington and [Uber CEO Travis] Kalanick co-authored a “story” on Huffington Post titled “A Wake-Up Call to End Drowsy Driving,” which outlines a collaboration of sorts among Huffington Post, Uber and Toyota. Here is a key paragraph: “Over the next month, Arianna will be carrying that message to college campuses in Denver, Las Vegas, Nashville, Chicago, the Bay Area and throughout the country. If you’re interested in a sleep tutorial, order a ride with Uber and you could win a chance to have Arianna ride along with you.”
Huffington Post journalists: Isn’t that precisely what you want your editor in chief doing?
And we’re so sure that Ariana and Trav jotted down that “story” together? Anyone betting against a HuffPo staffer ghosting it?